Is LinkedIn actually necessary? Yes, it is, just look at the statistics.
Shifting responsibilities, communication issues, new policies to implement; there are often more complications than actual tasks in any given day. We refer to these in our team workshops as our “Ninja Stars.”
Research shows that appearance makes up 55 percent of your audience’s overall perception of you. 37 percent of their perception is based on how you sound, and 8 percent is the actual message you deliver. This doesn’t mean your message doesn’t matter. It means the group you’re speaking to is forming opinions about you before you even start talking.